Design That Drives Growth
Smarter Routes, Faster Scans: Transforming Tobacco Distribution with AI Technology
Founded in 1919 and headquartered in Virginia, this major American tobacco corporation is recognized for its flagship cigarette brand and reported approximately $24.5 billion in revenue in 2023. In recent years, the company has expanded into e-vapor, smokeless products, and cannabis, reflecting its commitment to innovation and adapting to a changing market landscape.
The logistics team faced significant operational challenges—inefficient delivery routes often led to missed store visits, manual price checks caused restocking delays, and onboarding new truck drivers was slow and resource-intensive.
To address these issues, a new AI-driven mobile application was developed to modernize and optimize the company’s distribution process. The platform leverages predictive algorithms, real-time traffic analysis, and image recognition to simplify delivery and restocking workflows while improving accuracy and speed.
What's Done
AI-Driven Route Optimization: Developed features for automatic routing and real-time traffic prediction, increasing delivery efficiency by up to 32%.
Smart Shelf Scanning: Integrated image-based scanning to detect missing products, verify pricing, and improve restocking accuracy.
Document & Note Storage: Enabled secure, location-based document sharing and operational notes for drivers and supervisors.
