Launching a D2C Website to Drive Growth

Launching a D2C Website to Drive Growth

Barco Uniforms, founded in 1929 and based in Los Angeles, creates premium uniforms for healthcare and service industries. Known for brands like Grey's Anatomy™ by Barco and Barco One®, the company combines style, comfort, and sustainability in its apparel. Through its Nightingales Foundation, Barco supports global initiatives benefiting healthcare workers and children.

Barco Uniforms, founded in 1929 and based in Los Angeles, creates premium uniforms for healthcare and service industries. Known for brands like Grey's Anatomy™ by Barco and Barco One®, the company combines style, comfort, and sustainability in its apparel. Through its Nightingales Foundation, Barco supports global initiatives benefiting healthcare workers and children.

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Conversion Rate

28%

Revenue Growth

+18%

Average Orer Value

Problem

1.Long-standing B2B model limited direct consumer reach
2.No D2C channel despite growing eCommerce demand
3.Missed revenue opportunities from individual buyers
4.Changing purchasing behavior made the old model restrictive

Launching a Brand New eComm website on Shopify

Launching a Brand New eComm website on Shopify

www.barcomade.com

www.barcomade.com

Focus on mobile-first design approach.

Focus on mobile-first design approach.